I first read about the concept of the rider and the elephant in Switch by Chip and Dan Heath. From that book I traced the source back to a guy called Jonathan Haidt, the author of The Happiness Hypothesis. He has been teaching psychology using this concept for more than a decade now.
Entries Tagged as 'cumulative advantage'
The Elephant and The Rider
December 29th, 2013 1 Comment
Tags: Chip Heath · cumulative advantage · Dan Heath · Daniel Kahneman · Jonathan Haidt · Kahlil Gibran · Reason and Passion · self control · Switch · The Happiness Hypothesis · Thinking Fast and Slow · Top 10 List
The Next 3 Rules
September 5th, 2012 No Comments
We have previously discussed on a number of interesting concepts like game theory (click here), randomness (click here) and various biases (click here) that we should at least be aware of, if not overcome. On one fine day, I was staring at the sea waves advancing like galloping white horses when the next 3 […]
Tags: analysis paralysis · bankruptcy · competitive edge · cumulative advantage · human behaviour · leverage · neglect · root cause analysis · the rich gets richer